Sephora has revealed its 2020 birthday gifts, and they include everything from perfume to primer

August 2024 · 3 minute read
2019-12-26T18:43:04Z

Arguably one of the best things about shopping at Sephora is picking up free sample products during the month of your birthday. And in 2020, there will be more items to choose from than ever before.

In a press release sent to Insider, Sephora confirmed that all members of its Beauty Insider program will be able to choose between three gift sets this upcoming year. Of course, one option includes makeup, though the other two sets will focus on body and hair care.

VIB and Rouge members will also be able to choose a fourth gift option, which will change throughout the year.

You can pick up your Sephora birthday gift at checkout. Wilfredo Lee/AP

Sephora's 2020 birthday gifts include samples from Milk Makeup, Briogeo, and Sol de Janeiro

To earn rewards — like a birthday gift — at Sephora, customers are encouraged to join the store's Beauty Insider program. It's free to enter, and applications are offered both online and in stores. Once enrolled, Sephora customers are entered into membership tiers based on how much money they spend at the store annually.

Sephora's basic tier, for example, is called Insider. It's free to anyone who signs up. Customers who spend at least $350 per year, however, are registered as VIB members, and those who spend at least $1,000 per year are considered Rouge.

But regardless of which membership tier you fall under, you'll be able to choose from one of the store's three birthday gifts in 2020. One option is the Milk Makeup set, which includes samples of the brand's Hydro Grip Primer, KUSH High Volume Mascara, and the Lip + Cheek stick.

The Milk Makeup birthday set from Sephora. Sephora

The Briogeo set, on the other hand, includes a sample of the brand's Scalp Revival Charcoal + Coconut Oil Micro-exfoliating Shampoo. It also comes with a sample of the Don't Despair, Repair! Deep Conditioning Mask.

The Briogeo birthday set from Sephora. Sephora

Finally, there's the Sol de Janeiro gift set, which comes with samples of the Brazilian Bum Bum Cream and Coco Cabana Cream.

The Sol de Janerio birthday set from Sephora. Sephora

VIB and Rouge members have one more option than those in the Beauty Insider tier

Though members of the Beauty Insider program's highest tiers can choose from the three gift sets listed above, they'll also have one extra option. According to Sephora, this fourth gift will be changed throughout the year.

To start 2020, Sephora will be offering a sample of the Wood Sage & Sea Salt Cologne from Jo Malone.

The VIB and Rouge birthday option from Sephora. Sephora

Each of the birthday gift sets will be available to Sephora customers starting January 1, 2020. To learn more about the Beauty Insider program, visit Sephora's website.

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